Monday, 29 October 2012

What makes a visual communication legible?

What makes a visual communication legible?

Find examples of visual communications that are legible or illegible and explain why.
Above is the London underground map of the subway. This to me is very legible when it is on the large underground walls, but when converted to a small hand map this become like a web of color. the map in handheld form is very small and hard to read but after reviewing the london area it is a very large area to cover  and then to have all of it fit into the paim of someones hand is very good. the righting is readable for me but anyone with poor eye sight would find this hard to read.The large maps in the underground/subway  are very legible and clear from them i can understand where to change trains and which line of train of be on. The use of colours helps clearly identify the tracks from each other and the background. The background is made up of light coulours as to not confuse and distract the audience. but the background is still clear when you need it it identifies the areas the stations are in.

 CRITICAL COMMENTARY ON VISUAL HIERARCHY

 Find examples of visual communications that show a visual hierarchy (or lack of hierarchy) and explain why.

The visual hierarchy in the advent above starts with the central colored illustration/image then to the black game device, then the quote and finally the above the quote some brief information. the bright colours imediatly catch your eye draw you in and then your eye is drawn to the small black box which is the device. the device has the logo/ mack on its screen so if you don't immediately know what the device is. the hole advert draws you in tempting you to buy the item.

Where do illustrators, designers, etc find inspiration?

Inspiration don't appear out of thin air you must see hear, touch, smell something to first be inspired. Almost every artist makes notes of inspiration in their sketchbooks, notebook or journals these them self can appear to works of art. They are composed of a mixture of media, for example rubbings, photographs, clippings any think that the artist finds inspiring. Inspiration does not have to be confined to book it can spread to walls boards many studios ranging any subject. It is a way artist can inspiration quickly and all the time, occasionally work can be misguided or forgotten in books.
Constantly taking photos is a great way to store inspiration and if done correctly can be the perfect way to look back and research on the place or item.
"if there is something I really like it ends up on my wall"
Rian Hughes"I feed myself as much information as I can from my research and hopefully it filters into my illustrations"
Im not sure I actually switch into research way of thinking, its more of a continuous on-going process involving keeping your eyes peeled at all times.
Jon Burgerman - Illustrator

    What is the role of the Audience?

The audience is who you need to appeal to with out an audience what is the point of communicating a message. the audience is who you need your work to appeal to and setting that audience is one of the fist things you must do. is your target audience students,children,artistic,older... setting your target audience dose not have to stick to age ranges it is better if you avoid age ranges and think... what might my audience job be? best thing to do is start building up a visual of how your audience might look. once you have identified your audience you can start developing your work basing it on that visual you have of your audience. as the process commences it maybe a good idea to research your audience because what you think they might like might not be the right choice.
the audience can define your work or set your on a new path. your work must always reflect the audience if it dose not if might make the piece of work unreadable or give the wrong message to that particular audience


Monday, 22 October 2012

Notions of Originality



"Steal from anywhere that resonates with inspiration all fuels your imagination."
The idea of something being original is the aspect of something being new. It has not been reproduced or forged. Past artwork has a big impact on contemporary pieces, many pieces being recontextualised and turned into something new, making it unoriginal. This can also be called paying homage to a particular artist or piece of art.
 

It is clear to see in pictures above that Matteo has taken inspiration from Andy Warhol pop painting of Marilyn Monroe, but giving it his own modern twist, the colours are similar but the composition is different and using a contemporary model. By sticking to Andy Warhol pop art colours it means painting by Matteo is recognisable.


Managing a Creative Environment



Creativity is more than the internal thinking process it can be influenced by your working environment, culture and personal interests of the illustrator/photographer/designer.
The workplace can assist in the duction of creating ideas and the development and their implementation.

Stimulating workplaces can help to expand the creative person's mind and ideas. Culture and tradition can help create diverse and unique ideas.
Collecting is whatever form can have an influence on our work. Collecting can be sketchbook work, photographs, rubbings and anything you find interesting and relates to the topic you're looking at. Collecting can also be reflection on your own interests as creative practitioners and other artists work.

Looking at Mel Miltons workspace it is full of animated characters from different films these could be an inspiration to his work. When I first saw the photo of Mells workshop I thought it was disorganize and no workspace, but when looking closer it's very organized for example the Star Wars on the right wall. Though there is limited space to work there is space for computer, scanner and other equipment animators might need to use. Everything that eye level and above is collected inspiration which is very colourful and he could probably use to develop future ideas.